How to Scale a Coaching Team
Enter your information for instant access and follow-up resources
Running a service-based business, such as 1:1 coaching or consulting, can be immensely rewarding . . . and exhausting when you need to take a break. After all, if you pause for any reason, so does your revenue. If you are operating as a solopreneur, you are often the bottleneck in your business, which can be a surefire path to burnout.
In this session, Jenny shares how she certified a small team of coaches, each working independently as their own LLC, in her four-stage Pivot Method framework. This way, she could fulfill inbound interest in 1:1 coaching that resulted from her books Pivot: The Only Move That Matters is Your Next One and Free Time: Lose the Busywork, Love Your Business, without her time or energy limiting the number of clients. This also allowed Jenny to step back and focus on building the business and generating interest, while the coaches could partner with individuals looking to map what’s next.
You will learn:
Why Jenny only trained a small, hand-picked group to support her coaching practice, rather than creating a full-on coaching certification as its own revenue stream
How she set-up the six-month training and onboarding to ensure the coaches were well-versed in the systems and Pivot Method
How she fosters connection and camaraderie among the coaches as their own mini-mastermind for their respective businesses
The role of a project manager in supporting inbound interest, matching clients to coaches, handling billing and customer support
The number one marketing channel that has generated 80% of new business in the last year